Loading GrowSEB...
Your Privacy Matters

Privacy Policy

We are committed to protecting your privacy and being transparent about how we handle your data. This policy explains what information we collect, why, and how you can control it.

Last updated: October 2026

Privacy at a Glance

πŸ›‘οΈWe never sell your data
πŸ”’Encrypted at rest & in transit
πŸ—‘οΈDelete your data anytime
βœ…GDPR & CCPA compliant
🚫No third-party ad tracking
πŸ€–Clear about what AI receives

1. Introduction

GrowSEB ("we", "our", or "us") is operated by Laabam One Business Solutions Pvt Ltd, a company registered in India. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our marketing website (growseb.com), use our SaaS platform (app.growseb.com) or the GrowSEB mobile app for iOS and Android, including all associated tools and services under the SEBX AI product suite.

By accessing or using our services, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with our practices, please do not use our services.

2. Information We Collect

Information You Provide Directly

Account Details

Name, email address, phone number (optional), company name, and profile information, including a profile photo or workspace logo you upload

Sign-in With Apple, Google or Microsoft

The name, email address and, for Google and Microsoft, profile picture the provider shares. With Sign in with Apple you can hide your email; we then receive an Apple relay address

Billing Information

Payment details processed securely via Razorpay (India) or PayPal (international)

Platform Content

Website URLs, SEO projects, reports, social posts and media, and content you create or upload

AI Requests

What you ask SEB Brain and enter in AI tools, which OpenAI processes to generate the result (see AI Features & OpenAI)

Communications

Contact form submissions, support tickets, and feedback

Information Collected Automatically

Device & Browser

Browser type, device type, operating system, and screen resolution

Location Data

IP address and approximate geographic location (used for currency auto-detection)

Usage Analytics

Pages visited, features used, session duration, and interaction patterns

Referral Data

How you arrived at our site, search terms used, and referring URLs

3. How We Use Your Information

1

Service Delivery

Providing, maintaining, and improving our AI-powered SEO tools and platform features

2

AI Features

Generating the answers and content you ask SEB Brain and the AI tools for, through OpenAI

3

Payment Processing

Managing subscriptions, processing payments, and administering the SEB Wallet system

4

Communications

Sending transactional emails (via Zepto Mail), account notifications, and security alerts

5

Personalization

Customizing your experience including currency detection, dashboard preferences, and tool recommendations

6

Analytics & Improvement

Understanding usage patterns to optimize performance, fix issues, and build better features

7

Security & Fraud Prevention

Detecting, investigating, and preventing unauthorized access, abuse, and fraudulent activity

8

Legal Compliance

Meeting regulatory obligations, responding to legal requests, and enforcing our terms

4. Google User Data

GrowSEB lets you connect your own Google accounts. Connecting is optional, happens only when you click "Connect" and approve Google's consent screen, and you can disconnect at any time in GrowSEB (Integrations) or in your Google Account's third-party access settings.

Google Analytics (read-only)

What we access: Reports for the properties you can access: users, sessions, traffic channels, pages, countries and devices.

Why: Shown to you on your GrowSEB dashboard, Analytics screen and Traffic Insights for your own projects.

Google Search Console (read-only)

What we access: Search performance for your verified sites: clicks, impressions, queries, pages and positions.

Why: Shown to you in your dashboard and SEO tools for your own sites.

Google Ads

What we access: Your Ads accounts, campaigns and their performance.

Why: Shown to you in Smart Ads; campaigns are created or changed only when you ask GrowSEB to.

Google Business Profile

What we access: Your business locations, their details and reviews.

Why: Shown to you and managed only when you ask GrowSEB to.

Google sign-in (name, email, profile picture)

What we access: The basic profile of the Google account you connect or sign in with.

Why: To identify the connected account and show which Google account is linked.

How we store it. Google access and refresh tokens are stored encrypted on our servers. When you disconnect a Google account, GrowSEB revokes its access with Google and deletes those tokens. Report data fetched from Google is cached briefly (up to one hour) so pages load quickly, then expires. Reports you choose to save, such as your Traffic Insights history, stay in your workspace until you delete them or your workspace.

Who can see it. Only you and the members of the GrowSEB workspace you connected it in. We do not sell Google user data, do not share it with third parties, do not use it for advertising, and do not use it to develop, improve or train generalized AI or machine-learning models.

GrowSEB's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

5. AI Features & OpenAI

SEB Brain (our AI assistant) and our AI tools (AI Writer, Content Planner, Topical Map, Press Release, Review Responder, Domain Knowledge, LLM Visibility, Compare Domains and AI keyword ideas in the Rank Tracker) use OpenAI to generate answers and content. OpenAI processes this data to provide the feature on our behalf.

What is sent

The messages and details you enter in an AI feature, such as keywords, topics, text, links, or a review and reviewer name you paste, together with the project details that feature needs, such as the project's name and domain.

What is never sent

Your password and payment details. Tools that do not use AI send nothing to OpenAI, and data from Google services you connect (section 4) is not sent to OpenAI.

Your permission

In the GrowSEB mobile app, nothing is sent to OpenAI until you tap β€œAllow” on the screen that explains this, shown before your first AI request. You can withdraw it at any time in Settings β†’ AI data sharing; the app then asks again before any further AI request.

AI answers can be wrong. Check important results against the data in our tools before you rely on them.

6. The GrowSEB Mobile App

The GrowSEB app for iOS and Android uses the same account and data as app.growseb.com, so everything above applies to it. In addition:

  • Photos and videos: The app receives only the photos or videos you pick (a profile photo, a workspace logo, or media for a social post). It does not read the rest of your library.
  • Device information: Your device model and operating system version are saved as the name of the signed-in device, so you can see and sign out devices in Settings β†’ Password & devices.
  • Support requests: When you contact support from the app, the request includes the app version, and our server records your IP address and device user agent to help us investigate.
  • Sign-in: Your sign-in token is kept in your device's secure storage (iOS Keychain or Android Keystore). Signing out, or signing out the device from another one, ends it.
  • Purchases: On iPhone and iPad, SEB Wallet credit is bought through the App Store and paid with your Apple ID. Apple handles the payment; we receive the purchase record (product, date and transaction ID) to add the credit, never your card details. Refunds are handled by Apple.
  • App updates: When it starts, the app asks Expo's update service whether a newer version of the app is available. That request includes your device platform, app version and IP address.
  • What the app does not do: It does not collect your location, contacts, or camera or microphone input, does not use advertising identifiers, and contains no third-party analytics, advertising or tracking code. It does not track you across other companies' apps or websites.
  • Deleting your account: Settings β†’ Delete account in the app deletes your account, as described under Data Retention.

7. Data Sharing & Third Parties

πŸ›‘οΈ We never sell, rent, or trade your personal information.

Your data is never shared with third parties for their own marketing purposes.

We share data only with the following trusted service providers, solely to operate our platform:

ProviderPurposeData Shared
Digital OceanCloud hosting, databases & file storageAll platform data, including files you upload (encrypted)
OpenAIAI features (section 5)What you send to an AI feature, with the project's name and domain
DataForSEOSEO data: rankings, keywords, backlinks, search resultsDomains, URLs and keywords you analyze
Open PageRankDomain authority scoresDomain names you analyze
GoogleGoogle sign-in, the Google services you connect (section 4), PageSpeed and Places lookupsAs described in section 4; URLs and business names for lookups
Apple and MicrosoftSign in with Apple, Microsoft sign-inName and email address (or an Apple relay address)
Facebook, Instagram, Threads, X, LinkedInPublishing to and reporting on social accounts you connectPosts and media you publish, account access tokens
Apple (App Store)SEB Wallet credit bought in the iOS appPurchase details (product, date, transaction ID); your payment card stays with Apple
RazorpayPayment processing (India)Billing details, transaction info
PayPalPayment processing (International)Billing details, transaction info
Zepto MailTransactional emailsEmail address, name
ExpoDelivering mobile app updates (section 6)Device platform, app version, IP address

We may also disclose information when required by law, court order, or to protect the rights, property, or safety of GrowSEB, our users, or others.

8. Data Security

We implement industry-standard security measures to protect your data at every level:

HTTPS/TLS Encryption

All data transmitted between your browser or the mobile app and our servers is encrypted

Bcrypt Password Hashing

Passwords are one-way hashed β€” even we cannot see them

CSRF & XSS Protection

Built-in protection against cross-site request forgery and scripting attacks

Rate Limiting

API and authentication endpoints are rate-limited to prevent brute force attacks

Managed Database Hosting

Data stored on Digital Ocean managed databases with automated backups

Input Sanitization

All user-submitted content is sanitized to prevent injection attacks

9. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy:

  • Active accounts: Data is retained for the lifetime of your account.
  • Account deletion: You can delete your account in the mobile app (Settings β†’ Delete account) or ask us to. You lose access at once, every signed-in device is signed out, and your personal data is permanently removed within 30 days. If you used Sign in with Apple, we also revoke GrowSEB's access to your Apple ID.
  • Legal obligations: Certain financial and transaction records may be retained as required by law (typically 5–7 years).
  • Backups: Copies of deleted data can remain in our backups for up to 30 days after it is removed from our live systems. Our backup archives are encrypted and are deleted automatically once they are 30 days old.

10. Your Rights

Depending on your jurisdiction, you may have the following data protection rights. To exercise any of these rights, contact us at hello@growseb.com.

Right to Access

Request a copy of all personal data we hold about you

Right to Rectification

Correct any inaccurate or incomplete personal data

Right to Erasure

Request deletion of your account and all associated data

Right to Restrict Processing

Limit how we process your data in certain circumstances

Right to Data Portability

Receive your data in a structured, machine-readable format

Right to Object

Object to data processing based on legitimate interests

Right to Withdraw Consent

Withdraw previously given consent at any time, for example to AI data sharing in the mobile app's Settings

Right to Lodge a Complaint

File a complaint with your local data protection authority

We will respond to your request within 30 days. In some cases, we may need to verify your identity before processing your request.

11. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your experience:

TypePurposeRequired
EssentialAuthentication, session management, and securityYes
FunctionalCurrency preferences, language settings, and UI stateYes
AnalyticsGoogle Analytics measures visits to growseb.com (no IP addresses stored, no advertising features)Optional

We do not use any third-party advertising cookies. For full details, see our Cookie Policy.

12. International Data Transfers

GrowSEB is operated from India, and our primary servers are located in Digital Ocean data centers. If you are accessing our services from outside India, please be aware that your data may be transferred to, stored, and processed in India.

We ensure that all international data transfers comply with applicable data protection laws, including the use of appropriate safeguards such as Standard Contractual Clauses (SCCs) where required.

13. Children's Privacy

Our services are designed for business professionals and are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently collected data from a child under 16, we will promptly delete it and terminate the associated account.

If you believe a child under 16 has provided us with personal information, please contact us immediately at hello@growseb.com.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make material changes:

  • We will update the "Last updated" date at the top of this page
  • We will notify registered users via email
  • We may display a prominent notice on our website or platform

Your continued use of our services after any changes constitutes acceptance of the updated policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, we'd love to hear from you:

Contact page: growseb.com/contact
Data Controller: Laabam One Business Solutions Pvt Ltd, India